With online메이저사이트gambling now legal in the Netherlands, the number of ads about the subject has doubled in a short amount of time. The country formally legalized iGaming in October 2021. This was followed by 11 casinos receiving licensing. Research conducted by Nielsen indicates that between November and October of 2020, just more than 170,000 ads focused on the gambling industry throughout the world. The same period was awash in the previous year, with over 366,000 ads.
Details of the advertising Totals
The biggest spender of the online casino service across the Netherlands and the Netherlands is Holland Casino. For two months, the company was able to spend 6.4 million euros on ads. Toto was second place, with 4.6 million euros.
FairPlayCasino was in the second spot with 3.3 million. Batavia casino has spent 3.2 million. Tombola chose to spend a smaller amount than 2.6 million. The money was used to pay for around 370,000 advertisements and about 270,000 linked to gambling online.
According to Nielson according to Nielson, about eighty per cent of advertisements were on websites, including social media websites. There’s more freedom in online ads contrasted with telecasts. On TV, promotions are only shown at certain times so that children aren’t getting multiple ads per day.
Beware of the Growth
Since the amount of ads has increased significantly in recent months, there is an enormous worry about whether there is a rise in addiction to gambling within the Netherlands. The Tweede Kamer in the House of Representatives in the Netherlands has expressed concern regarding the increased number of gambling advertisements in the last couple of months.
The House is concerned that the growth may lead to a rise in gaming addiction in the Dutch. The MPs are suggesting that rules be tightened on gambling advertisements. They are primarily online and do not have the same limitations as those shown on television.
Tweede Kamer wants to see gambling advertisements removed from the internet before nine at night. It would be similar to the one that is used in television advertisements. The House would be interested in seeing non-targeted advertisements for games that involve the risk of being banned.
MPs and experts believe that online 메이저사이트gambling could affect society negatively. Arie Dijkstra, a health psychologist, said that the rise of gambling advertisements and the legalization of online gambling alters the norms of society. This will result in an increase in addiction to gambling.
Sander Dekker, minister of Legal Protection, stated that he would be willing to consider the request to ban Tweede Kamer; however, he feels that it’s still too early for a ban to be given. Sandra Molenaar, the Consumer Union director, showed concern and said that the profits outweigh the well-being of consumers.
She believes that children will be at risk from the ads and that the absence of regulations will result in children being exposed to the advertisements.